Organisation: AT&T

The brand risks of corporate political donations: what trademark practitioners need to know

A recent report urges companies to halt political spending to “minimise the risk of blowback”, which can include significant harm to brand reputation. 

19 October 2022

WTR Brand Elite analysis: August 2022

Featured in Stock market performance

Stock market volatility continued in August, despite being a positive month for media companies.

21 September 2022

WTR Brand Elite analysis: July 2022

Featured in Stock market performance

The stock markets bounced back in July, providing good news for brands in multiple sectors. But reputational challenges persist for energy companies.

23 August 2022

WTR Brand Elite analysis: June 2022

Featured in Stock market performance

A rocky month in the stock markets saw the WTR Brand Elite drop eight points through June. The index is now at its lowest value since November 2020. 

18 July 2022

WTR Brand Elite analysis: May 2022

Featured in Stock market performance

The WTR Brand Elite dropped a point in the month ending 31 May, as stock markets around the world returned mixed results. Companies in the energy sector, though, had a strong month.

23 June 2022

Brand Tracker: January-April 2022

Featured in Brand trademark tracker

Filing activity is continuing to decline among 25 of the world’s leading corporations, according to the latest WTR Brand Tracker data.

15 June 2022

WTR Brand Elite analysis: April 2022

Featured in Stock market performance

The WTR Brand Elite slumped seven points in the month ending 30 April, falling to its lowest level since February 2021.

23 May 2022

Brand Tracker: September-December 2021

Featured in Brand trademark tracker

WTR provides key data insights into the trademark activity of the world’s biggest companies between September and December 2021.

23 February 2022

Brand Tracker: May-August 2021

Featured in Brand trademark tracker

Samsung seeks greater protection for its UTG brand, while Microsoft focuses on core name and products.  

05 November 2021

Onto the balance sheet: the most valuable brand acquisitions since 2000

Featured in Special Report 2021 Q3: Managing the brand balance sheet

Christof Binder, managing partner of Trademark Comparables AG, Markables, runs through the 50 most expensive brands and brand portfolios acquired over the past two decades, and the trends that they reveal.

30 September 2021

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