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Topic: E-commerce

New guidelines on livestreaming e-commerce in Beijing

The guidelines, issued on 8 August 2024, impose compliance obligations on both live streamers and platform operators.

AI officers, "loose lips" and cross-border licensing: nine takeaways from IPBC Australasia 2024

Brand and IP experts offer nine strategic takeaways for forward-looking protection and commercialisation of IP assets at IPBC Australasia.

Fanatics’ year of expansion makes for an award-winning brand protection team

WTR’s Fashion and Apparel Team of the Year is in a strong position to contribute towards continued brand growth at Fanatics.

Latest content

Tencent’s latest brand protection report points to drop in enforcement activity

Nearly 200,000 reports of counterfeiting activity received by Weixin in 2022, down 49% from 2020.

16 March 2023

Korea Brand Fashion Association sets sights on fakes as legislators eye action

From detecting counterfeits online to a ‘FAKE NEVER’ campaign, the association will target open marketplaces in South Korea.

15 March 2023

New report reveals shocking level of DTC brand counterfeiting online

A new report from MarqVision reveals the worrying extent to which DTC brands are being targeted by counterfeiters online – and the biggest roadblocks to enforcement.

21 February 2023

USPTO director urges “extreme caution” over buying trademarks online as new platforms rise in prominence

A WTR investigation identifies three new online platforms – TrademarkSea, Trademarkoo and IPLee – selling thousands of US trademark registrations.

14 February 2023

USTR resists calls to include social media platforms in Notorious Markets List

The Office of the US Trade Representative has released its 2022 Notorious Markets List, resisting calls to include social media and US platforms accused of facilitating counterfeiting.

01 February 2023

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