Region: Ecuador

IP Office overturns problematic lower-instance decision on recognition of English-language terms

In a victory for US media company Discovery Communications LLC, the Ecuadorian IP Office has overturned its prior finding that the English terms ‘animal’ and ‘planet’ would not be easily understood by the general Ecuadorian public.

16 January 2020

Five counterfeit hotspots in Ecuador that you should be aware of

Featured in Physical marketplace counterfeit hotspots

In a continuation of our regular series on marketplaces around the world that reportedly engage in the trade of counterfeit goods, we head to Ecuador.

07 October 2019

Intellectual Property Office confirms distinctiveness of Crocs Inc's 3D mark

The Ecuadorian Intellectual Property Office has confirmed that Crocs Inc’s 3D mark for the shape of its famous footwear allows consumers to differentiate Crocs products from those of its competitors.

27 September 2019

PREZOIL case: the scope of protection of a mark versus the discretion of the Intellectual Property Office

In a controversial decision, the Ecuadorian Intellectual Property Office has rejected an opposition based on information found on the opponent’s website, instead of relying on the trademark registration certificate issued by the office itself.

20 September 2019

Ecuadorian IP Office deals blow to parasitic trademark applications

Huda Beauty’s opposition to a bad-faith trademark application – and the proactive way in which this was handled by the Ecuadorian IP Office – suggests that the tide may be turning in favour of holders of famous marks and big brands generally.

30 August 2019

Victory for Crocs Inc: biggest fine in history imposed after largest-ever seizure of counterfeit goods

A fine of $95,625 - the highest ever in a trademark infringement case - has been imposed in Ecuador following the largest-ever seizure of counterfeit goods.

11 February 2019

Ecuador IP Office accepts notarial verification of webpage as valid evidence in Andean opposition

For the first time, the Ecuador IP Office has accepted the notarial verification of a webpage as valid evidence in an Andean opposition. Registration of AQUAVI was denied in Ecuador as the Colombian Trademark Office website showed that the opponent owned the Colombian mark AQUAVIT.

11 December 2018