Industry: Entertainment production

Apple continues upwards momentum after AI unveiling: WTR Brand Elite analysis

The WTR Brand Elite indices fell three points across June and July, mirroring a mixed period on the stock markets. 

29 August 2024

Disney has $600,000 verdict overturned; Mars acquires Pringles owner; Tesco files new Clubcard logo – news digest

In our latest round-up, we look at Ikea trialling a second-hand marketplace, the Japanese government publishing AI and copyright guidance, and more. 

27 August 2024

The Enhanced Games: how the ‘doping Olympics’ wants to reinvent sports sponsorship around tech and pharma

Featured in WTR Special Report Q2 2024: Training your defence: the sports brand playbook

15 July 2024

MICHAEL JACKSON v MAIKEL PÉREZ JACKSON: important precedent issued

The Supreme Court's ruling in this case emphasises the importance of the principle of specialty and the high standard of evidence required to demonstrate bad faith.

21 May 2024

Groundbreaking software seeks to protect artists in era of generative AI

Computer scientists at the University of Chicago have developed software that is helping artists to protect themselves from AI mimicry. In a sit-down interview, the lead of the Glaze Project tells WTR how its software can shield artists from unwanted web scraping and raise the cost of AI development. 

16 April 2024

Generative AI developers would have to disclose use of copyright material under proposed US act 

Following in the footsteps of the EU Parliament, the US Congress is now contemplating a piece of legislation that would force AI developers to disclose which copyright-protected materials were used to train their generative AI tools. 

11 April 2024

Taylor Swift’s trademark portfolio in the spotlight

Taylor Swift takes a targeted approach to protecting her brand and identity, filing data analysis reveals.

13 March 2024

50 years of Hello Kitty IP, from coin purses to metaverse cafés

On the 50th anniversary of Hello Kitty, WTR looks back at five decades of brand licensing agreements and trademark filing data for parent company Sanrio.

13 February 2024

Prior analogous trademark use proves fatal for Cosmic Crusaders in TTAB cancellation

After a precedential 2022 decision, the TTAB has highlighted how prior analogous trademark use can impact priority in a recent spat between two competing comic creators.

01 February 2024

Blow for Monster Energy in BABYMONSTER opposition

Energy drinks company Monster Energy failed to prevent the registration of BABYMONSTER by YG Entertainment, the management company behind K-pop group BabyMonster. 

30 January 2024

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