Organisation: Fonterra

Protected food names are in demand: what do producers need to know?

Clear guidance on the value of protected food and drink name status is vital to ensure businesses have the right amount of protection and are prepared to use it when needed, argues this week’s Saturday opinion.

13 January 2024

Is ‘Parmesan’ a translation of ‘Parmigiano Reggiano’? High Court considers qualification of rights process for the first time

The decision provides clarity to parties seeking to enforce their GIs or qualify the scope of protection of GIs.

22 May 2023

How a New Zealand dairy cooperative interweaved brand and technology to drive its value-creation strategy

This week, IAM published its latest list of Asia’s IP Elite. One of the companies featured is Fonterra, a New Zealand dairy co-operative that draws on a blend of IP rights to drive a commercial approach to IP.

02 June 2022

Inside track: A different story

When New Zealand decided it was time to showcase its entrepreneurial credentials on the world stage, it needed an equally proactive approach towards protecting its intellectual property. That is where the New Zealand Story begins

01 July 2016

Qantas successfully opposes registration of mark for coffee, tea and biscuits

In <i>NV Sumatra Tobacco Trading Company v Qantas Airways Limited</i>, Qantas, which operates the airline Jetstar, has successfully opposed a trademark application for the mark JETSTAR for various goods including coffee, tea, biscuits and confectionery. The central finding in this case was that the goods consisted of a kind that might be provided by Qantas in relation to its airline service.

22 June 2012