Organisation: HBO

Ducati, video games and diversification in IP: WIPO report explores the drivers of innovation

New research highlights how intellectual property can be used to drive economic growth.

02 May 2024

Groundbreaking software seeks to protect artists in era of generative AI

Computer scientists at the University of Chicago have developed software that is helping artists to protect themselves from AI mimicry. In a sit-down interview, the lead of the Glaze Project tells WTR how its software can shield artists from unwanted web scraping and raise the cost of AI development. 

16 April 2024

Bluesky Social: what brand protection professionals need to know about Twitter rival

WTR takes a look at the current brand protection ecosystem on the Bluesky Social platform, with our research identifying active impersonation accounts related to major brands. 

25 August 2023

Koo: brand protection on one of the world’s fastest-growing social networks

WTR speaks with Koo’s head of legal & policy about what trademark practitioners need to know about protecting their brands on the platform.

06 April 2023

Streaming, sequels and a new CEO – what lies in store for Disney? 

Bob Iger has been reinstated as Disney's CEO, after a year in which the company's share price plummeted by more than 40%. However, from streaming competitors to copyright expirations and cultural divides, Disney faces a myriad of complex challenges on its potential road to recovery. 

05 December 2022

WTR Brand Elite analysis: January 2022

Featured in Stock market performance

The WTR Brand Elite indices fell four points in the month ending 31 January, mirroring the performance of a number of major stock markets. Among the overall computing and software group, Microsoft dropped 27 points (albeit from a three-year high at the end of December) and Salesforce was down 20 points.

21 February 2022

Onto the balance sheet: the most valuable brand acquisitions since 2000

Featured in Special Report 2021 Q3: Managing the brand balance sheet

Christof Binder, managing partner of Trademark Comparables AG, Markables, runs through the 50 most expensive brands and brand portfolios acquired over the past two decades, and the trends that they reveal.

30 September 2021

Recent media tie-ups reveal value of IP in the streaming wars

Amazon will take on MGM’s portfolio, while WarnerMedia will be combined with Discovery. Both stand to gain the rights to famous content and brands.

04 June 2021

Parler on the rise: major brands ignore ‘free speech’ social network despite rapid growth

Research from WTR reveals nearly all usernames related to major brands are registered on the social media platform Parler– with copycat and parody accounts identified as a risk for rights holders.

11 November 2020

In Trump’s Twitter crosshairs: study reveals the long-lasting impact for brands

A new study reveals how the brand perception and purchasing intent of both Democrat and Republican consumers are impacted by the tweets of US President Donald Trump.

02 September 2020

Unlock unlimited access to all WTR content