Organisation: International Olympic Committee

While ‘Tokyo 2020’ will now take place in 2021, brands will get their time to shine

The Olympics is a world-renowned brand which lends its powerful reputation to its partners and sponsors. Given its reach and reputation, the IOC does not play around with its trademark protections.

25 March 2020

Diversity in e-sports, new INTA taskforce, intellectual property paid David Beckham’s salary – INTA 2020 Europe day two takeaways

This week, INTA hosted its annual European Conference in Madrid, Spain. WTR is on the ground to bring you the key insights from the second day of the event.

19 February 2020

Micro-influencers, Twitch brand challenges, and an IP marathon – INTA 2020 Europe day one observations

This week, the INTA is hosting its annual European Conference in Madrid, Spain. WTR is on the ground and we present key learnings and insights from the first day of the event.

18 February 2020

Tempting Brands retains the PIERRE DE COUBERTIN trademark in New Zealand

The High Court of New Zealand has put an end to the dispute between the International Olympic Committee and Tempting Brands over the trademark PIERRE DE COUBERTIN.

22 November 2019

New Zealand v Australia: battle over rights to the name of the modern Olympic Games’ founder, Pierre de Coubertin

The Intellectual Property Office of New Zealand has dismissed the International Olympic Committee’s opposition to registration of the trademark PIERRE DE COUBERTIN, in stark contrast to the equivalent Australian opposition.

19 August 2019

Petition against use of ‘Bharat’ in Bollywood film title dismissed

The Delhi High Court has dismissed a writ petition seeking a stay on the release of Bollywood film Bharat under the Emblems and Names (Prevention of Improper Use) Act.

10 July 2019

Tech trademark filings are falling but brand values continue to explode: exclusive data analysis

In our latest data report, we analyse the vibrant technology landscape, and provide a full rundown of the filing patterns in this field and gauge the performances of the leading tech brands in the world.

25 May 2018

Law on 2024 Paris Olympics enters into force - what you need to know

Law 2018-202 on the organisation of the 2024 Olympic and Paralympic Games, which will take place in Paris, has come into force. This update sums up the main points of interest with regard to intellectual property.

26 April 2018

US retail brands are teeming with life despite the so-called 'retail apocalypse': exclusive data analysis

<em>World Trademark Review</em> takes an in-depth look at the retail sector. As one of the most dynamic branding environments of any industry sector, we analyse how the top brands in this field have performed.

08 December 2017

AOC challenges Telstra

In <i>Australian Olympic Committee Inc v Telstra Corporation Limited</i>, the Australian Olympic Committee failed in an action against Telstra in respect of certain television advertisements and internet postings relating to broadcasts of the coverage of the Rio Olympics by Channel Seven and the sponsorship by Telstra of those broadcasts and internet rebroadcasts.

19 September 2016