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Sector: Media & Telecoms

Protecting Middle Earth: how a reshuffled trademark team guards the Lord of the Rings IP portfolio
Protecting Middle Earth: how a reshuffled trademark team guards the Lord of the Rings IP portfolio

Recently honoured as WTR’s Entertainment and Media Team of the Year, we take a closer look at elements of Middle-earth Enterprises’ success.

“Very demure, very mindful” frenzy highlights risks for brands when viral trends lead to misreporting
“Very demure, very mindful” frenzy highlights risks for brands when viral trends lead to misreporting

A frenzy of headlines over a TikTok influencer’s rights to her catchphrase raises wider concerns over the risks that legitimate brands face due to trademark misunderstandings and misreporting, argues this week’s Saturday opinion column.

Bollywood singer prevails in first AI voice-cloning infringement decision in India
Bollywood singer prevails in first AI voice-cloning infringement decision in India

The Bombay High Court has ruled in favour of Bollywood celebrity Arijit Singh in an infringement dispute. This first-of-its-kind decision will be critical for future personality rights protection cases in India as it highlights the growing need to reconcile IP rights with the evolving capabilities of AI.

Latest content

Esports and in-video game ads: unlocking value for brands and platforms

Featured in WTR Special Report Q2 2024: Training your defence: the sports brand playbook

15 July 2024

Esports: top 10 brands and their filing activity

Featured in WTR Special Report Q2 2024: Training your defence: the sports brand playbook

15 July 2024

Safeguarding the house: strategic protection for betting brands in a global arena

Featured in WTR Special Report Q2 2024: Training your defence: the sports brand playbook

15 July 2024

Global statistics: viewership figures, biggest deals and famous personalities

Featured in WTR Special Report Q2 2024: Training your defence: the sports brand playbook

15 July 2024

WTR Brand Elite analysis: May 2024

Featured in Stock market performance

Apple was the standout stock market performer through May, with technology brands posting strong results. 

02 July 2024

Court of Cassation decision shows importance of trademark use to enjoy protection based on ‘vested rights’ principle 

The court considered whether the earlier mark fulfilled the five-year use requirement – and not only whether it had been registered for five years – to decide whether there was a vested right in favour of its owner.

18 June 2024

7NOW dispute: Full Court considers use on website banner

The decision provides useful guidance on what trademark use can be established by use on a banner on a website with links to other pages. 

12 June 2024

Google AI dispute dismissed; Campari loses ‘David and Goliath’ opposition; IPR Center issues warning – news digest

In our latest round-up, we look at lessons from the Rage Against the Machine TTAB dispute, McDonald’s launching a new metaverse platform, and much more.

11 June 2024

Coming soon: new IP registration for electronic games in Brazil

Brand owners await further clarification on a new form of IP protection encompassing both games programming and hardware.

10 June 2024

NETFLIX v WEEDFLIX: Netflix fails to prove reputation of its marks in the EU

The evidence did not convincingly demonstrate the degree of recognition of the NETFLIX marks or that the marks were known by a significant part of the relevant public on the relevant date. 

10 June 2024

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