Industry: Media

The Enhanced Games: how the ‘doping Olympics’ wants to reinvent sports sponsorship around tech and pharma

Featured in WTR Special Report Q2 2024: Training your defence: the sports brand playbook

15 July 2024

Esports: top 10 brands and their filing activity

Featured in WTR Special Report Q2 2024: Training your defence: the sports brand playbook

15 July 2024

Famous sports personalities before EU courts: some you win, some you lose

Featured in WTR Special Report Q2 2024: Training your defence: the sports brand playbook

15 July 2024

Safeguarding the house: strategic protection for betting brands in a global arena

Featured in WTR Special Report Q2 2024: Training your defence: the sports brand playbook

15 July 2024

FORTNITE owner defeated in FORTNIGHT invalidation action

Epic Games Inc, the developer of famous online game Fortnite, failed to invalidate the mark FORTNIGHT for various goods and services in Classes 9, 16, 28, 35, 41 and 43. 

13 June 2024

Coming soon: new IP registration for electronic games in Brazil

Brand owners await further clarification on a new form of IP protection encompassing both games programming and hardware.

10 June 2024

MICHAEL JACKSON v MAIKEL PÉREZ JACKSON: important precedent issued

The Supreme Court's ruling in this case emphasises the importance of the principle of specialty and the high standard of evidence required to demonstrate bad faith.

21 May 2024

Video games: TÜRKPATENT decisions are promising for broader brand protection in Türkiye 

Two recent rejections by the Turkish Patent and Trademark Office could be good news for video games publishers that face trademark squatting before owning any registered rights in Türkiye.

09 May 2024

Legal Updates you may have missed: when the General Court disagrees with the EUIPO 

To complete our series of pieces highlighting recent Legal Updates that you may have missed, we consider cases where the EU General Court disagreed with the findings of the EUIPO. 

22 April 2024

Groundbreaking software seeks to protect artists in era of generative AI

Computer scientists at the University of Chicago have developed software that is helping artists to protect themselves from AI mimicry. In a sit-down interview, the lead of the Glaze Project tells WTR how its software can shield artists from unwanted web scraping and raise the cost of AI development. 

16 April 2024

Unlock unlimited access to all WTR content