Organisation: Philip Morris International

“Small but mighty”: Treasury Wine Estates’ China enforcement success story

WTR’s Food, Beverages and Tobacco Team of the Year reflects on the fruits of its labour. 

18 August 2023

EUIPO trends and top filers: 2022/23

Featured in Trademark register tracker

Drawing on data supplied by the office, WTR presents the leading EUTM and RCD filers at the office for the 12 months to 1 May 2023.

05 July 2023

“The traditional IP career pathway is breaking down”: how to continue supporting women in IP

WTR hears from Cordillera IP founder and former in-house counsel Lisa Ritchie about the evolving opportunities for women in the IP industry.

06 March 2023

Philip Morris successfully opposes figurative mark containing abstract MARLBORO mark

By choosing a similar polygonal shape, the trademark applicant clearly attempted to align itself with Philip Morris, without due cause.

23 January 2023

INFORM Consumers Act reintroduced: collaboration versus mandatory action debate continues

The INFORM Consumers Act has been proposed as an amendment to the National Defence Authorisation Act. Our Saturday opinion reflects on the debate that has surrounded the bill.

24 September 2022

The top 25 trademark industry influencers – revealed

WTR identifies the movers and shakers set to shape the trademark landscape over the next couple of years.

04 March 2021

“There is no way one single government or company can address this issue on its own”: inside PMI’s illicit trade prevention strategy

Hernan Albamonte, PMI's head of illicit trade prevention for the United States, explains how the company is tackling IP infringement and illicit trade in all of its guises.

10 February 2021

How corporate social responsibility is driving Tommy Hilfiger’s brand strategy 

After collaborating with major brands on an advertising campaign to raise awareness of the trade in fraudulent personal protective equipment, it is little wonder that the Tommy Hilfiger IP group has been recognised as WTR’s Fashion, Cosmetics and Luxury Goods Team of the Year.

29 December 2020

Inside Philip Morris International’s covid-19 anti-fraud campaign: lessons for brands, consumers and policy makers

WTR talks to PMI’s director of illicit trade prevention, as well as one of its brand partners, to get the inside track on how its anti-fraud campaign was conceived and what has been learnt about the way that criminal networks have adapted their tactics to take advantage of the pandemic.

23 September 2020

The impact of covid-19 on intellectual property and the digital landscape

With online shopping and communication booming, the role of e-commerce companies is coming under greater scrutiny. The global pandemic could provide an opportunity to transform the ways in which they are regulated.

14 September 2020

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