Organisation: Procter & Gamble

Canadian trademark filings are on the up, but the IP office and local agents have their work cut out for them.

12 January 2022

Such recognition will be conducive to future trademark enforcement actions by Unilever in China.

09 December 2021

A groundbreaking report from the Transnational Alliance to Combat Illicit Trade has shone a light on the behind-the-scenes production of counterfeit goods.

06 December 2021

COP26 and efforts to avert a climate change catastrophe have dominated media headlines this week. Greenwashing accusations have also been made, sending a warning to companies.

06 November 2021

The beauty industry is in a period of major disruption, but the shift to e-commerce has benefitted DTC brands.

08 October 2021

The need for trademark professionals to engage with clients on brand value has been an industry discussion point for a number of years. But failure to engage in the immediate term could see the door permanently locked in the future.

02 October 2021

Featured in Special Report 2021 Q3: Managing the brand balance sheet

Christof Binder, managing partner of Trademark Comparables AG, Markables, runs through the 50 most expensive brands and brand portfolios acquired over the past two decades, and the trends that they reveal.

30 September 2021

The biggest action of the year so far in relation to an IP and public health crime has recently taken place against a clandestine factory in which fake Head & Shoulder goods were produced.

09 September 2021

The Supreme Court has dismissed the appeal filed by smell-alike perfume company Equivalenza over claims of trademark infringement. The court, referring to L’Oréal v Bellure, held that Equivalenza took advantage of the reputation of perfumes of well-known brands.

29 July 2021

Featured in Brand trademark tracker

The top 50 owners of the largest active European trademark portfolios together filed 15% fewer marks last year than they did the year before, dropping from 11,427 applications down to 9,902. 

07 July 2021