Organisation: Puma

PUMA v BERTRAND PUMA: marks with a “very high reputation” and the mental link required under Article 8(5)

The link which may be established in the minds of the relevant public with a mark that has an exceptional reputation cannot be presumed.

14 March 2024

Lando Norris takes pole position in F1 trademark race, as drivers expand brand portfolios

Lando Norris and Lewis Hamilton own the most trademarks of all Formula 1 drivers taking part in the current 2024 season, analysis by WTR finds.

04 March 2024

Delhi High Court restrains Indiamart from including PUMA marks in drop-down menu search options

The judgment may result in stricter content moderation on online marketplaces, increasing costs and impacting user-generated content.

31 January 2024

Brand protection at the Vietnam border: insights and strategies from the front line

In the latest from our series on the challenges of – and best solutions for – brand protection at the borders and ports of entry in various countries, we head to Vietnam.

22 January 2024

What have we learned from India's biggest cases of 2023?

Local lawyers examine India's 10 most notable trademark cases from the past year.

18 January 2024

Fighting counterfeiting and piracy across Latin America – Mercado Libre's year in review

Latin America’s biggest e-commerce platform reflects on its brand protection efforts at the end of another busy year.

26 December 2023

“There is new revenue available”: what to look for when licensing to video game developers

A burgeoning market offers brands an almost cost-free revenue stream and the opportunity to maximise audience reach.

26 October 2023

NFT trademark applications drop, but OpenSea remains infringement minefield

As metaverse and NFT-related trademarks see a significant drop in recent months, WTR takes a look at the ongoing issue of unauthorised brand use on NFT marketplace OpenSea.

24 May 2023

NAME is a four-letter MARK: reflections on branding

Christopher Parent, lead trademark counsel at Johnson Controls, offers a uniquely personal reflection on the nature of names, brands and what they mean to us, in this week’s Saturday opinion piece.

13 May 2023

China Customs punishment decisions - what the data tells us about infringement trends

To better understand infringing goods being seized by China Customs, the best source is the information in the ‘punishment decisions’ issued by the authorities.

27 February 2023