Organisation: Siemens

Top 50 trademark applicants: United States 2020

Featured in Brand trademark tracker

The owners of the 50 largest US trademark portfolios collectively held 58,811 active assets in 2020. Together these entities filed 5,557 applications over the course of the year, down 4% from the previous year.

07 July 2021

The Europe Trademark 50

Featured in Special Report 2021 Q2: Inside in-house operations - how to build world-class trademark functions and portfolios

The top 50 owners of the largest active European trademark portfolios together filed 15% fewer marks last year than they did the year before, dropping from 11,427 applications down to 9,902. 

07 July 2021

Trademarks within services are trending upwards, indicating a shift in economies away from goods

Nice class data gives insight into business activity within major markets. Among other things, it reveals how ongoing trends have been disrupted by the pandemic.

19 March 2021

How corporate social responsibility is driving Tommy Hilfiger’s brand strategy 

After collaborating with major brands on an advertising campaign to raise awareness of the trade in fraudulent personal protective equipment, it is little wonder that the Tommy Hilfiger IP group has been recognised as WTR’s Fashion, Cosmetics and Luxury Goods Team of the Year.

29 December 2020

Why the brand bubble could be about to burst

With over 20 years’ experience assessing the value of intangible assets worldwide, Brand Finance’s David Haigh warns that slow growth and an international crisis could mean that brands are on the brink of a global crash.

06 April 2020

Alibaba reveals 2019 IP enforcement data; Siemens, Dyson and Coach among brands joining AACA  

WTR analysed data from Alibaba's latest IP Protection Report, revealing that it has supplied 1,045 IP-related leads to law enforcement authorities in the past 12 months. 

23 January 2020

Siemens’ controversial coal mine contract has put brand at risk of greenwashing accusations

The German conglomerate has portrayed itself as a steward of sustainability, but when it comes to corporate social responsibility, it’s an all or nothing game as this week’s coal mine contract backlash illustrates.

17 January 2020

Piercing the corporate veil in Chinese trademark infringement cases

Requesting that the legal representative of a company bear joint and several liability for infringement can be a powerful enforcement tool – but is available only in specific circumstances.

22 November 2018

EUIPO trends and top filers: 2017/18

Featured in Trademark register tracker

With the EUIPO looking towards a future under new leadership, we asked practitioners for their take on the office’s current operations and activities, and the challenges that the new management will face.

30 August 2018

Trademark activity dwindles as values rise in the engineering and construction industry: exclusive data analysis

In this week’s industry data report, <em>World Trademark Review</em> analyses the engineering and construction sector. We examine key trademark-related data and explore the positions of the leading brands in this space.

15 April 2018

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