Surprising trademark registration granted for purple and orange
Australia
Legal updates: case law analysis and intelligence
In Discount Drugstores Pty Ltd v Registrar of Trademarks Discount Drugstores has succeeded in its appeal to the Federal Court of Australia concerning the registrability of the colours purple and orange in relation to pharmacy services. The case is unusual both in the way it was decided and the broad scope of protection afforded to the company.
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