Organisation: The Procter & Gamble Company

The JPO Appeal Board notably highlighted the consistent of use of distinctive word elements on the bottles of SK-II facial moisturisers. 

20 June 2024

The action is significant in that it shows that the monitoring of social media sites can be a very effective tool in the fight against counterfeits.

15 March 2024

The General Court notably found that the term ‘safeguard’ would be understood by the relevant public as relating to the protective properties of the goods.

04 October 2023

Featured in Trademark register tracker

Drawing on data supplied by the office, WTR presents the leading EUTM and RCD filers at the office for the 12 months to 1 May 2023.

05 July 2023

WTR delves into filing activity in Asia to discuss application trends and the top foreign filers of 2022.

10 May 2023

We reveal the 10 companies with the biggest active trademark portfolios in China, Europe and the United States

07 July 2022

Featured in Trademark register tracker

French personal care powerhouse L'Oréal was the leading corporate applicant for EU trademarks in the 12 months preceding 1 May 2022, some way ahead of second-placed Philip Morris,  EUIPO data reveals. 

04 July 2022

Such recognition will be conducive to future trademark enforcement actions by Unilever in China.

09 December 2021

The beauty industry is in a period of major disruption, but the shift to e-commerce has benefitted DTC brands.

08 October 2021

Featured in Brand trademark tracker

The top 50 owners of the largest active European trademark portfolios together filed 15% fewer marks last year than they did the year before, dropping from 11,427 applications down to 9,902. 

07 July 2021