Organisation: Twitch

Esports: who are the biggest brands and where are they filing?

Data analysis reveals that individual esports games and teams have different approaches to trademark protection, with particular standout filers.

15 July 2024

Brand YouTuber: how leading video stars are becoming more IP savvy

A WTR investigation finds that some of the world’s leading YouTube content creators are becoming increasingly more sophisticated when it comes to trademark protection.

22 September 2023

Companies seeking Gen Z appeal makes legal-marketing dynamic more important than ever

A recent study has found that Gen Z consumers want to use third-party intellectual property to create online content. The findings have a number of implications for trademark professionals, argues our latest Saturday opinion.

16 April 2022

No getting off ‘lite-ly’ for fraudulent applicant

In this case involving the well-known cryptocurrency Litecoin, the High Court had to consider whether the defendants’ attempt to register the word mark LITECOIN constituted passing off.

11 October 2021

Lego on social media enforcement; collaborating to fight fakes; sustainable disposal of counterfeits: takeaways from the International IP Enforcement Summit

We present a range of strategic takeaways from this week's International IP Enforcement Summit.

23 June 2021

Offering fans a stake: inside Fnatic’s new crowdfunding campaign

Fnatic is giving fans the opportunity to have a stake in the team, driving online consumer engagement past more than just ephemeral online views.

25 November 2020

 ‘casinodaddy.com’: claim fails due to insufficient evidence of bad-faith registration

A recent case involving the domain name ‘casinodaddy.com’ highlights that UDRP complaints will usually be denied if the panel feels that the issues are too complex and better suited to more in-depth consideration by a court of law.

29 June 2020

Digital receptions: how law firms are approaching networking for INTA’s virtual 2020 Annual Meeting

With the INTA confirming that its 2020 Annual Meeting will be a virtual event, law firms and service providers must now decide whether to host a networking reception in a digital environment.

27 May 2020

How intellectual property transformed the e-sports industry: interview with Fnatic’s Andrew Cooke

In a conversation with WTR, Andrew Cooke, general counsel of e-sports team Fnatic, reveals that an entire generation of e-sports athletes are waking up to the power of their IP as brands race to catch up with this rapidly evolving consumer market.

27 February 2020

Micro-influencers, Twitch brand challenges, and an IP marathon – INTA 2020 Europe day one observations

This week, the INTA is hosting its annual European Conference in Madrid, Spain. WTR is on the ground and we present key learnings and insights from the first day of the event.

18 February 2020

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