Region: Vietnam

Social media in Vietnam: what brand owners need to know

Featured in Social media around the world: a brand protection perspective

In the next edition of our digital protection series, WTR takes a look at the social media ecosystem in Vietnam.

17 May 2024

Earth Day: why brands are struggling to register green marks in Southeast Asia

On this year's Earth Day, representatives from Rouse explore the challenges of registering and using green marks in Southeast Asia.

22 April 2024

Brand protection at the Vietnam border: insights and strategies from the front line

In the latest from our series on the challenges of – and best solutions for – brand protection at the borders and ports of entry in various countries, we head to Vietnam.

22 January 2024

Circular 23: filing procedures further clarified

The new Circular 23, issued by the Ministry of Science and Technology late last year, provides comprehensive guidance for the implementation of the amended IP Law.

09 January 2024

Trademark applications to be published directly after being received by IP Vietnam

The move is good news for trademark owners and practitioners, who will have access to more up-to-date information.

08 November 2023

10 years of filing activity in ASEAN

We delve into filing data over the past decade to reveal trademark filing trends across the 10 countries.

19 October 2023

PETRONAS named most valuable ASEAN brand, but banking industry steals the show

Brand Finance’s first ASEAN rankings reveal the most valuable brands in the region.

18 October 2023

Top trademark filers across ASEAN unveiled

Data analysis reveals the companies with the largest trademark portfolios in the Association of Southeast Asian Nations – and evolving trends among the most active filers.

16 October 2023

Industry groups back IPEC nominee; DMA gatekeepers revealed; Vietnam decree on IP Law amendments – legislation and policy watch (September 2023)

WTR’s monthly column tracks trademark and related policy developments, including the progress of major bills, from around the world.

18 September 2023

New decree guiding implementation of IP Law amendments introduced

Decree 65 provides long-awaited, critical guidance on the establishment and enforcement of industrial property rights in the country.

05 September 2023

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