WeChat deleted 7,000 accounts for counterfeiting last year; acknowledges “huge room for improvement”

WeChat deleted 7,000 accounts for counterfeiting last year; acknowledges “huge room for improvement”

The growing number of sales transactions facilitated through the WeChat app means that a large volume of counterfeiting and trademark infringement activity has followed. A white paper on IP rights protection over the last year has outlined the company’s efforts to tackle infringement.

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