Organisation: WeChat

Beijing IP Court’s WeChat ruling looks promising for big brands in China

The Beijing IP Court this week ruled that a Shandong company cannot use the trademark WEIXIN, even though it beat internet giant Tencent to the punch in China’s first-to-file system.

20 March 2015

Supreme People's Court issues rules on online infringement of personal rights

China’s Supreme People’s Court has issued a new judicial interpretation regarding online infringement of personal rights. This judicial interpretation is intended to deal with the increasing problem of online defamation and unfair competition activities in China. The personal rights referred to in the judicial interpretation include the rights of honour, portrait and privacy.

21 October 2014

China brand values surge, leading to renewed focus on valuation methods

This week, a new list of China’s most valuable brands has been generating media coverage. While comparison with other lists highlights the disparity in valuations that different methods create, it is clear that Chinese brands are going from strength to strength. And with an increased emphasis on the power of brands, the country is now playing an active role in the professionalism of the brand valuation sector itself – something which will be of benefit to all.

24 February 2014

Unlock unlimited access to all WTR content