Organisation: Competition and Markets Authority (UK)

Tougher penalties and claim validation will give more weight to green ads done right, but murky guidelines leave pioneering companies guessing, argues this week’s opinion column

18 May 2024

Emma Pallister, chartered trademark attorney at HGF, explores how UK businesses can use trademarks to their advantage in their sustainability efforts and some of the common pitfalls of ‘green’ branding.

22 March 2023