Organisation: Liverpool Football Club

Featured in WTR Special Report Q2 2024: Training your defence: the sports brand playbook

15 July 2024

Featured in WTR Special Report Q2 2024: Training your defence: the sports brand playbook

15 July 2024

Featured in WTR Special Report Q2 2024: Training your defence: the sports brand playbook

15 July 2024

WTR data analysis reveals the law firms filing trademarks for the world’s most valuable football team brands.

04 July 2024

Brand owners and law firm leaders offer their top tips for cost-effective enforcement, long-lasting licensing agreements and combatting social media fraud, at this year’s WTR Live: Brand Strategy Summit Europe. 

15 March 2024

A corporate pivot to innovation at Standard Chartered needs IP support, says head of intellectual property Nigel King.

10 August 2023

The number of new Chinese brands leading the way in global protection exceeds the number of US brands adopting a similar strategy, according to the first ever Clarivate Top 100 New Brands report.

30 June 2022

Football teams and corporates are cashing in on brand value, but a changing industry means clubs need to use new methods to continue strengthening their presence and engagement levels.

21 February 2020

Professor Ruth Annand, sitting as an appointed person, has upheld a UK Intellectual Property Office decision dismissing oppositions brought by Lotto Sport Italia against two applications for figurative trademarks filed by Liverpool FC.

07 February 2020