Organisation: Roblox

Lacoste accused of NFT scam; Olympics brand value rise; CITMA launches net zero initiative – news digest

In our latest round-up, we look at Pinduoduo removing counterfeit sellers from its subsidy programme, Kiklis Law Firm launching in Alexandria, and more.

06 September 2024

50 years of Hello Kitty IP, from coin purses to metaverse cafés

On the 50th anniversary of Hello Kitty, WTR looks back at five decades of brand licensing agreements and trademark filing data for parent company Sanrio.

13 February 2024

“There is new revenue available”: what to look for when licensing to video game developers

A burgeoning market offers brands an almost cost-free revenue stream and the opportunity to maximise audience reach.

26 October 2023

Five minutes with… Haloo

WTR sits down with Haloo CEO Julie MacDonell to find out more about how the AI-powered search and registration platform has expanded and rebranded since she last spoke to us in May 2021. 

14 August 2023

Expanding the runway: what fashion brands need to know about entering the metaverse

IP experts at Crowell & Moring assess the opportunities and challenges of entering the metaverse, offering fashion brands a ‘how to’ guide for mitigating risks, detecting infringement and developing protection strategies in this evolving space.

16 May 2023

Seven practical steps to future-proof brand protection in Web 3.0

Taylor Wessing’s Christian Tenkhoff, Tamara Herzog and Sylvia Burgess-Tate outline the current issues facing brands in the metaverse and Web 3.0, offering seven simple – and relatively inexpensive – steps to prepare for the digital future.

06 April 2023

Recessions, counterfeiting and Web3: industry experts offer tips to overcome the latest brand protection challenges

In-house leaders, law firm experts and industry specialists share their insights at WTR's Trademark Summit Europe.

20 March 2023

“A new company with an iconic brand”: the rebirth of Polaroid

Polaroid is conducting the ultimate brand clean-up operation. We sit down with the company’s global IP counsel to find out more.

19 July 2022

How one company is helping brands take down counterfeit NFTs

Tech start-up CounterFind has launched what it describes as “the first automated solution for removing counterfeit NFTs”.

18 May 2022

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