Practice tips for combatting counterfeiters: an action plan for brands, manufacturers and retailers

Practice tips for combatting counterfeiters: an action plan for brands, manufacturers and retailers

Anti-counterfeiting cannot be a spectator sport – it needs players all through the supply chain. Robert Masters, Lisa Martens and Katy Carlyle at Sheppard Mullin have drawn up a clear strategy for both first and second-line defence in the US market.

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