WTR’s Hospitality and Travel Team of the Year has been busy establishing and defending Airbnb’s well-known mark around the world, contributing to the company’s remarkable rise in brand value post-pandemic.
Microsoft’s head of trademarks, Cam Gatta, reveals how the team overcomes the challenges of protecting some of the world’s most recognisable and valuable brands.
Recently honoured as WTR’s Entertainment and Media Team of the Year, we take a closer look at elements of Middle-earth Enterprises’ success.
Cliff Webb and Olga Stansell discuss how they've led PayPal’s lean two-person trademark and brand protection team in one of the world's fastest-moving companies.
06 July 2020
Amazon.com and Maison Valentino have launched a lawsuit against Kaitlyn Pan Group and Hao Pan, claiming that the defendants had launched a line of shoes that copy the look and design of the Valentino Garavani Rockstud shoes.
19 June 2020
In June 2019 Arturo Ishbak Martínez joined Lego Group to become its first senior counsel for Latin America. One year on, he sits down with WTR to provide insight into the company’s brand protection approach.
04 June 2020
In this exclusive guest post Mike Yaghmai, Facebook’s head of brands and marketing legal, explains how the brand team responded to the ‘new normal’ of remote working and offers leadership tips for those managing though the current coronavirus climate.
14 May 2020
WTR convened a small panel of trademark experts to dig deeper into the changes that practices are likely to experience in the medium to longer term.
13 May 2020
New research from WTR reveals the brand protection challenges being faced by trademark professionals during the covid-19 crisis, finding practitioners facing significant salary cuts, increased infringement and the spectre of budgets being slashed.
12 May 2020
WTR speaks to Treasury Wine Estates’ global director of intellectual property to get the inside track on how the company prevailed in a decade-long trademark squatting case.
23 April 2020
Deanna Sheridan, general counsel at Spartan Race, tells WTR how she has maintained the brand's determined identity through a crisis that halted all of its events.
23 April 2020
3M has filed four suits alleging trademark infringement against distributors of its N95 respirator masks. The cases may serve as an example of how brands can leverage an aggressive litigation strategy to send a message to the wider world.
16 April 2020
The WTR Industry Awards 2020 honour leading trademark teams and individuals across a range of sectors. Here we unveil the shortlist.
06 April 2020
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